ADA Website Compliance issues in Miami
The reality is that along with bricks and mortar, online marketing and e-commerce have changed the way people interact with products and services.
Web Design & SEO
AMP (Accelerated Mobile Pages) Benefits and Challenges
As technology continues to march forward, the way businesses manage their online presence becomes increasingly important. Responsive design and site speed are critical factors to engagement.
How to Boost Website Engagement
No doubt you’ve heard that “Content is king.” But what exactly does that mean? In 2018, successful content marketing is about offering value to your audience, through solution-oriented products and services.
How to make more of your local search presence with Google Map listing offers
As the use of mobile devices grows, so does the reliance on Google Maps. One of the most overlooked features is Google Business’ “Create Post” feature to publish offers.
Using Directional Cues to Drive Online Conversions
Struggling to generate more website conversions? It’s a key concern for every marketer, and while there are many factors at play, sometimes it can all come down to your website design decisions.
The Importance of Consumer-Oriented Website Design and Development
Does your website address your consumer’s concerns?
Your initial reaction might be to say yes, of course it does – but closer inspection may find that you’re missing out on some important methods to draw people into your brand.
Why You Need to Be Consistent with Blogging and Social Media
The foundation of any good content marketing campaign is maintaining a practice of publishing frequently and consistently. This applies whether your platform is social media, blogging, YouTube or all of the above.
Why You Really Do Need to Focus on Digital Marketing
Despite the gains to be made, there is still a huge number of small business owners who have yet to take the dive into digital marketing as an important lead-generating activity.
What Does “Responsive Design” Really Mean?
Anyone who has built a website in recent years has surely heard the term responsive design. The idea that modern websites need to display properly on a broad range of devices and screen sizes is widespread and a very important aspect of website design.
The Importance of Buyer Personas in Digital Marketing
Digital marketers are keen to repeat the same advice you always hear – your site needs better SEO, you need to rank higher to attract customers.
Local Business Listings and SEO: Boost Your Website’s Page Rank
If you use local business listings correctly, they can increase customer foot traffic to your door noticeably. If you don’t use them correctly, they won’t. It’s as simple as that.
Building a Local Business Listing to Improve Your Website’s SEO
A local business listing is one of the most important online marketing tools for your business. It’s arguably more important even than your company’s web design or your social media accounts
Local Business Listings: An SEO Opportunity You Can’t Afford to Miss
Imagine that you own a restaurant on Main Street, and a potential customer is walking down Main Street looking for a place to eat. He pulls out his phone and does a quick search for nearby restaurants.
Mobile-Friendly Websites vs. Smartphone Apps: Where’s the Marketing Advantage?
There’s no question that your business needs an online presence that’s tailored to mobile devices. There is a question, however, of whether you should deliver that presence to users through a mobile-friendly website
Making the most of your website design with contact forms
If you have a website, providing contact information to prospects and customers is a basic requirement. Companies who make it difficult or hide contact information can count on losing
Google Analytics is an ideal tool to evaluate your website’s effectiveness
As a graphic and website designer, I often meet with business owners who work as lawyers, accountants, medical specialists, financial planners and insurance brokers.
Identifying Quality. Search Engines Have Work to Do.
Search engines — Google, Yahoo, Bing among others — are designed to help users find the best answer for their needs. The results listings SERP (Search Engine Results Page) are ordered by the search engine’s interpretation of relevance
How do you know it’s time for a Website Redesign?
First impressions happen fast. In as little as 3-7 seconds, website visitors decide whether or not you’re worth their time and money. So it pays to make a positive — and immediate — impact.
Make sure you don’t “Do Yourself In” with a “DIY” website
Do-it-yourself (DIY) business website templates and solutions may seem like a great idea, but the risks of cookie cutter design and below average site performance can far outweigh the short term savings you reap.
Want to engage visitors through web design? think like a composer
Ever wonder why a particular song is so appealing? We can recall our favorites quite easily—wherever we are, whatever we’re doing. The lyrics and melody are always there, right beneath the surface, coming forward when we’re in a particular mood.
Senior housing marketing: does not having a mobile site hurt SEO?
Google is known for unleashing algorithm changes that rock the worlds of web design, SEO, and marketing. Their recent update is no different, and it’s even bigger than usual.
WordPress web design simplified with “visual composer” page builder
Building websites is getting easier for non-programmers. There are currently several hosted solutions such as SquareSpace, Weebly, Wix, and 1&1.
Creating a new web design for your company – consider using WordPress
Surprising as it may sound, there are still a large number of companies that do not have websites. Whether you already have a site or are looking to move your site to something that is easier to manage, you have probably heard about WordPress
Focus on customers to improve keywords and search engine optimization
Failing to recognize the role of the customer in search engine optimization (SEO) seems to be a common mistake among business owners.
9 considerations when using WordPress templates
WordPress started as an open source project back in 2003. Since that time, what began as a simple blogging tool has become a full-blown self-hosted content management system used by millions worldwide. Why has WordPress become so popular?