Vortex Communications was selected to develop a new brand look and feel for Premier Trust, an investment management company targeting US citizens who reside offshore.
Vortex’s visual concept was based on creating a visual vocabulary inspired by the design of the corporate parent PA Group’s logo. The consistent use of the mark and color-coded “stripe” across all collateral helped to create a striking and well coordinated set of marketing tools across print and digital applications.
Clean typography and a flexible page grid helps to create order and information hierarchy that was easily translated to print or digital needs.
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