- Concept Development
- Page layout and artwork
- Graphic Design
- Print Production Services
Vortex Communications was selected by CutisCare to develop the concept, copywriting and graphic design for a direct mail piece promoting their consulting services to wound care departments in hospitals in the eastern United States.
Vortex worked closely with the client to identify key message points emphasizing CutisCare processes and operational analysis, services and benefits and presented compelling reasons to contact CutisCare for hyperbaric medicine service optimization. Vortex also coordinated list procurement, printing and mailing services.
The final design leverages existing brand colors to create emphasis and enhance readability and comprehension and was built in a way to leverage campaign extensions quickly and efficiently.