- Concept Development
- Graphic Design
- Print Production Services
Vortex Communications was brought in to develop a package of brand-aligned print collateral materials for the marketing of Ethicon’s Xcel trocars.
Research shows that purchase and surgical device selection depends on a combination of factors including clinical data, patient outcomes, procedure efficiency, product cost, availability and training.
Vortex developed variations on existing brand messaging concepts for a set of competitive comparison product sales sheets.
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