Web Design, Graphic Design, SEO and Lead Generation Resources
Vortex has assembled a collection of search engine optimization resources, guides, checklists and workbooks you may find helpful to your inbound marketing, graphic and web design needs. You can get a copy of any of these with a legitimate request for proposal.
Generate Business OnlineFREE. An overview of five technology trends reflecting the opportunity to develop more business through inbound marketing
Effective Website RedesignFREE. A great resource for anyone embarking on a website redesign. Includes recommendations on 10 key issues to take into account for a redesign process
Learn Search Engine Optimization from the ExpertsFREE. A collection of essays and tips by industry experts on mastering SEO best practices
Use Personas to Improve SalesFREE. Understand how Buyer Personas can help to focus website content strategies and inbound marketing. This guide will take you through the components of a buyer personas and how to create a profile of your ideal customer for online marketing success.
Blog for New BusinessFREE. Blogging is a key component to organically improving your search ranking and click-through rates. This comprehensive guide will show you how to get started and create a short, medium, and long-term plan for success.
Create Effective Calls-To-ActionFREE. Download this easy to follow guide to understanding and implementing Calls-To-Action to generate more leads with inbound marketing.
Find leads with Social Media
FREE. A easy to follow, step-by-step workbook on developing leads with social media. Covers best practices for Twitter, LinkedIn, Facebook, and Pinterest
Run a Fast-Track Project RightFREE. This checklist will help you to get the most out of your internal or external resources when it comes to fast-track marketing communications projects.
Design Better Presentations
FREE. This guide will help you get a handle on structure, content, key components, and better design decisions.